No-one told me!
I love Dr.Pepper. I remember the first time I tried it, picking from a shelf littered with cans of Tab Clear, Coke, Pepsi, Cherry Coke, etc, wondering what it would be like.. peppery? savoury?
Well it seems that the nice people* at Dr.Pepper are going to try and use blogs to market some new drinks: Flogging on a Blog.
Will it work? Not sure, as most blogs are brutally honest, and opinionated, so I can’t see it being hugely successful, other than generating a lot of word of mouth.
Anyway, I’m off to buy lunch and a can of… well you can guess can’t you…
* No idea if they are nice or not, but I’m willing to give them the benefit of the doubt as they produce my favourite tooth-destroying soft drink
