Blink

Blink by Malcolm Gladwell

I’ve had this book sitting on my shelf for several months now, however I hate hate hate myself for buying it when I did, when it was the ‘in’ thing to read (in some circles) and so I’ve been avoiding it.

The really annoying thing is, of course, that it’s an excellent and interesting read.

To summarise a book like this is a challenge. Firstly you are competing with the very essence of the book and trying to encapsulate a large and complex topic into… well a blink of an eye. Secondly, you risk ruining the book for others as there is a large amount of pleasure in reading this material. Not least because it is very well structured, taking you from point to point, offering insights and stories to accompany each new theory.

The basic premise is fairly straightforward, Gladwell is investigating that split second moment that you occasionally have when you KNOW you know something but you can’t yet explain WHY you know it. The opening example in the book discusses a greek statue which scientists had tested to ensure it was real (they confirmed that it was over 1,000 years old), lawyers had pored over paperwork to confirm it was authentic, yet the instant a greek statue expert clapped eyes on it they knew it was a fake. Despite all the evidence to the contrary.

There are some insights into ‘mind-reading’ (face-reading), and a fascinating section dealing with autism and high-stress incidents.

I’ve not read “Tipping Point” but think I will now. So, vice versa, if you enjoyed that book, I’d imagine you’d enjoy Blink. It’s utterly fascinating to the point where my wife is thoroughly bored of me starting sentences with: “You know that book I’m reading…”. Always a sure sign that something has gripped my attention.